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Tales from those on the front lines of dealing with clients. Tales of difficult clients, complex situations, relationship management - and how massive client management problems were solved, and what they learned. Largely those running agencies, but all across different professional services.
Episodes
21 hours ago
21 hours ago
When Scott Gilbert, Founder of Aesthetic Flight, first launched his business, he didn't yet have the marketing expertise needed to scale effectively. And while this series usually features Client Horror Stories, this time Scott is the client—sharing what went wrong when he hired an agency to generate leads.
A few years in, Scott understood the basics and felt confident enough to outsource growth. He trusted the agency to handle paid ads and bring in leads. But during what should have been the busiest season of the year, something alarming happened: zero leads. Not low performance—none at all. Weeks passed. A/B tests were run. Still nothing.
Sensing something deeper was wrong, Scott scheduled a call with the agency's CEO. That's when he discovered the real issue: the agency had used the wrong credit card to run his ads, causing Google to flag his account as fraudulent and shut everything down.
Although Scott eventually received a refund, the financial damage—and lost momentum—couldn't be undone.
Tune in to hear how Scott turned this costly mistake into a system for protecting his business, and what he now does to ensure he never hands over blind control again.
Morgan Friedman
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